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How Important is the Concept of Backlinks in SEO?

2 min read

Backlinks are the links that are links that are directed toward your website. Backlinks are also known as Inbound links. The number of backlinks you have for your website the number of traffic you will be having. Backlinks are the most important for SEO because Google, are giving more credit to the website who is having several quality backlinks, and Google will consider that website more relevant as compared to another website in the search engine result page for a search query.
When search engines measure the relevance of the website on a particular keyword, they consider the number of quality inbound links on the site. So one should look for the larger number of backlinks for your but the quality inbound links matters.
As the search engines consider the content of the site which determines the quality of links. When the inbound links are coming from other sites, and those sites having content related to your site, then search engines consider more relevant to your sites. If the inbound links are not related to your content, they will be considered less relevant to your sites and the search will mark as a scam which will be a bad indication for your sites.

Image result for backlinks
For example, if you have a website about Marketing, and you are receiving the backlinks from another marketing website then the search engine will consider it as quality backlinks and it will be more helpful for your website to rank in search engine result page, the more relevant backlinks are linking to your sites, the better will be the quality of backlinks. The domain authority also matters a lot when you are taking links for your websites because if the website is found as a scam then your website ranking will be reduced.
There are two types of backlinks
1 Do-follow backlinks: Do-follow links are the links in the content which you are allowing the search engines bots to crawl your websites, the code of do-follow link is

<a href=” website URL “>your topic</a>

2. No- follow backlinks: No-follow links are the links in the content which you are not allowing search engine bots to crawl your websites, the code of no-follow link is

<a rel=”no-follow” href=” website URL “>your topicĀ  </a>

The above mention content is all about the backlinks one should know, if you like the content then make sure you comment down below and thank you for reading.