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How to Learn SEO According to 130 Experts

5 min read


What’s the fastest way to learn SEO?

I asked 130 real SEO experts to find out.

Here is the question we asked 130 different experts:

“If you had to start over, what steps would you take to learn SEO?”

Out of the 130 answers, there were many common recommendations for learning SEO.

Top 8 Ways to Learn SEO

  1. Take Action
  2. Learn the Fundamentals
  3. Get a Mentor
  4. Focus on Your Strengths
  5. Invest in an SEO Course
  6. Work at an SEO Agency
  7. Don’t Chase Algorithms
  8. Go to Conferences

1. Take Action

Getting your “hands dirty” and getting more real life experience is the best way to learn SEO (and any skill).

2. Learn the Fundamentals

Follow top SEO blogs, SEO news websites, join SEO communities, and go to SEO conferences to get exposure to all facets of the industry.

3. Get a Mentor

Having an experienced mentor/SEO expert guide you through the process can save you years of trial and error.

4. Focus on Your Strengths

For example, if you are a good writer, then focus on the content-side of SEO. Or, if you are a social butterfly, then focus on the relationship building and PR-side of SEO/link acquisition.

Subscribe for more free SEO training videos.

5. Invest in an SEO Course

Quality courses are structured and easy to follow. This is important when you’re starting out because there is an unlimited amount of SEO information online. That makes it challenging to put all the moving parts together.

A proven course trusted by over 700 students can help (hint, hint… Gotch SEO Academy)

6. Work at an SEO Agency

Working at an agency will help you grow as a professional at an accelerated rate. Not only will you be forced to learn SEO quickly, but you will also get exposure into how agencies operate.

7. Don’t Chase Algorithms

Focus on developing timeless skills such relationship building, persuasion, sales, SEO content creation, copywriting, and marketing in general.

8. Go to Conferences

SEO and marketing conferences are the single best way to network with other likeminded individuals. Also, you get to be around people who are more accomplished than you are. This forces you to elevate your gain and to learn.

Start Learning Now With These SEO Resources

You can start learning SEO right now by diving into these resources.

General SEO

What is SEO? – You probably already know that SEO is an acronym for “Search Engine Optimization”. That’s important, but there’s a lot more to know how this industry than you think. This guide is a good place to start.

The Only SEO Strategy You Need – Every successful SEO campaigns starts with a well-designed strategy. This guide will show you a simple 4-step strategy that has worked across nearly every vertical.

SEO Audit Checklist – The best way to start an SEO campaign is with a detailed audit. Properly performing an SEO audit will help you identify what to focus on. This is critical because not all SEO actions are created equally.

47 Deadly SEO Mistakes to Avoid – I’ve made many mistakes throughout my SEO career, but you can avoid all of them by reading this guide.

What’s the Best CMS for SEO? (Data-Driven Answer) – Believe it or not, WordPress isn’t the #1 CMS for SEO. Read our data-driven case study to find out which one is.

On-Site SEO

The On-Page SEO Checklist – Most people think on-page SEO is just placing keywords on a page. Wrong! There’s so much more you need to do to achieve perfect on-page SEO. This guide will show you our 80-point checklist.

SEO Title Tags (Everything You Need to Know) – Understanding how to optimize title tags is fundamental SEO skill. Real SEO pros know that it’s much more than just jamming keywords into the title. Use this guide to learn the nuances of optimizing title tags.

What is a 301 Redirect? – 301 redirects can be used to exponentially grow your site’s authority. They can also destroy your website at the same time. Read this guide to learn how to use them to your advantage.

HTTP vs. HTTPS – Your website should be using an SSL certificate. This guide explains why.

What is a Redirect Chain? – Redirect chains can rob your page’s of precious link equity. The good news is that you can avoid it by reading this guide.

Content

How to Write a Blog Post That Gets 304,392 Visitors – Your blog can be used a catalyst to grow your company. Don’t take it lightly!

Link Building

How to Build Backlinks – It’s nearly impossible to rank and achieve long-term SEO performance without quality links. This epic guide will give you the baseline knowledge you need to succeed with link building.

How to Use Expired Domains for SEO – Most people use expired domains to do shady, grey hat SEO. This guide teaches you how to leverage them in a safer way.

Anchor Text: The Definitive Guide – Understanding how to optimize anchor text is fundamental link building skill. This guide will show you how to do it the right way, so you get killer results and avoid getting penalized.

We’ve Spent Over $1 Million on Link Building Services (Here Are The Best Vendors) – Finding quality link vendors is a tough. That’s why I teamed up with Chris Dreyer and analyzed over $1,000,000 worth of link orders from the most popular vendors. Our goal was simple: to find out what vendors produce the highest quality work. The #1 vendor might surprise you.

Are Private Blog Networks (PBNs) Worth Building? – Every experienced SEO has used or been tempted to use PBNs in their career. The question is: are they worth it? Find out when you read this article.

SEO Tools

Ahrefs: The Ultimate Guide – Ahrefs is the best SEO tool on the market. This guide will show you how to use it the right way to drive more organic search traffic to your website.

Making Money

How to Make Money Online (LEGIT Method) – Client SEO is the single fastest way to grow your income online. This is the only guide you’ll ever need to get your first or more clients.

How to Build a Niche Website (Definitive Guide) – Building niche website is the single best way to learn SEO and to build a new income stream. This is literally the only guide you’ll ever need.

Conversion Rate Optimization (CRO)

How to Create a Squeeze Page That Converts at 74.5% – Getting more organic search traffic is great, but converting that traffic is even more important. Did you know that ~98% of your website visitors are not ready to buy? That’s why it’s critical that you get them on your email list so you can nurture them. The first step is to build high-converting lead capture pages (also known as squeeze pages).

What’s Possible When You Learn SEO

I know it’s super internet marketer-like for me to say this, but learning SEO literally changed my life.

Here’s my story.



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